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INDUSTRY CASE STUDY clear filter
Thursday, October 24
 

2:15pm HKT

Service Innovation: How an Early Integration of DT Enabled High Quality Service
Thursday October 24, 2024 2:15pm - 2:30pm HKT
This case study by a leading service industry CDO will present how leadership approach to early integration of digital transformation, and de-siloeing of operational data led to higher quality service, resulting in increased revenue, profitability and growth in market share 
Moderators
avatar for Nailesh Shah

Nailesh Shah

Head of Digital Channels and Experience, Citibank Hong Kong
Nailesh Shah is the Head of Digital Channels and Experience for Citibank Hong Kong overseeing digital channels and their integration with the online & offline client experience for the consumer banking franchise in Hong Kong.Prior to assuming his current position, Nailesh was the... Read More →
Speakers
avatar for Eileen Tang

Eileen Tang

Head of Digital Business, Maxim's Caterers Limited
As an experienced digital advocate and champion, Eileen has proved herself with a demonstrated successful track record in diversified industries. She recently joined Maxim’s Group as group head of digital business. She takes the role as the key strategic leader to drive digital... Read More →
avatar for Daniel Koo

Daniel Koo

VP, Digital, Shangri-La Group
Daniel Koo is currently Vice President, Head of Digital of Shangri-la Circle, the direct-to-consumer loyalty and digital platform for Shangri-La Group. Before joining the luxurious hospitality group, Daniel was the Digital Lead in DFS Group, Mobile App Product Owner in Cathay Pacific... Read More →
avatar for Zaf Chow

Zaf Chow

Chief Commercial Officer, Artifact Labs
Zaf Chow is the CCO of Artifacts Labs, a Web3 company that works to preserve records of collections and assets on the blockchain. As the former Director of Digital Strategy and Partnerships at Animoca Brands, she played a pivotal role in promoting the mass adoption of NFTs and metaverses... Read More →
Thursday October 24, 2024 2:15pm - 2:30pm HKT

2:30pm HKT

Barrier-Free Growth: How Expansion was Achieved through Digital Marketing and Technology Partnerships
Thursday October 24, 2024 2:30pm - 2:45pm HKT
The case study presents how a geo-bound enterprise grew to multiple locations, developed multiple revenue streams through omni-channel and digitizing marketing/sales functions through various partnerships 
Speakers
avatar for Daniel Koo

Daniel Koo

VP, Digital, Shangri-La Group
Daniel Koo is currently Vice President, Head of Digital of Shangri-la Circle, the direct-to-consumer loyalty and digital platform for Shangri-La Group. Before joining the luxurious hospitality group, Daniel was the Digital Lead in DFS Group, Mobile App Product Owner in Cathay Pacific... Read More →
avatar for Vincent Leung

Vincent Leung

Global Head of Digital Brand Marketing, Lenzing Group
Vincent Leung is an internationally experienced marketing expert who is currently the Global Head of Digital Brand Marketing for Lenzing Group, an Austrian international company, by leading the global digital marketing strategy and direction.Previously, he led the digital marketing... Read More →
Thursday October 24, 2024 2:30pm - 2:45pm HKT
 
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